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Importance of Local Search and Mobile Marketing [Infographics]

In continuation of Naomi’s recent post about local search marketing, I would like to emphasize the importance of local search and its relation to the ever-growing use of mobile devices. According to Localeze, local results are the most relevant search results,...

7 Habits I Learned from Stephen Covey, RIP

“What? I was just thinking about Stephen Covey this morning!” That was my shocked reaction when I heard that Stephen Covey, author of The 7 Habits of Highly Effective People,  had died today, surrounded by family. But then I realized that it was no big...

What Every Business Should Know About Local Search

One of the top trends in web marketing today is local search. The days of ranking well for a keyword everywhere from New York to New Zealand just because you did your SEO homework are over. Google now knows where searchers are located and gives a degree of priority to...

Google Rolls Out New Design For AdWords

Over the last week, Google has introduced changes to AdWords’ interface that give advertisers more information in a simpler, cleaner space. Google did not alter most of the positions of AdWords’ display controls, which allow users to view graphical...